Customer-First Conversations

The Big Fix for Marketing Message Gaps

[fa icon="calendar'] Mon, Apr 15, 2013 / by Therese Beale posted in Storytelling, Communication Strategy, Marketing Message

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Storytelling as "The Fabric of Society"

[fa icon="calendar'] Tue, Feb 21, 2012 / by David Dallaire posted in Leadership, Storytelling, Entrepreneur

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I had the privilege last night of attending a talk given by Hollywood veteran and long-time Seattle resident Tom Skerritt (Profile, Filmography) at a monthly meeting of The Executive Network of Seattle (see TENS). The theme of his talk was about "storytelling", and during the evening he had some very relevant lessons to share.

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